Support an amazing charity by wearing the LIVESTRONG wrist band. Suitable for men and women available in 2 sizes to fit your wrist. At only £1 this donation goes a long way to support those living with cancer today. So Wear Yellow with pride and support today!
Founded in 1997 by cancer survivor and cyclist Lance Armstrong, the Lance Armstrong Foundation fights for the 28 million people around the world living with cancer today. Since 2004 Nike has helped the Lance Armstrong Foundation raise over $80 million in the fight against cancer and Pro-Direct are proud to support this potentially life changing cause. Join us in support of the global cancer cause by wearing yellow.
Lance Armstrong is the closest any man has ever come to superhuman. After surviving cancer, Lance went on to become the Tour de France Champion seven years in a row. This four-time Male Athlete of the Year has lived one of history’s most phenomenal stories.
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